Charity News
LGBTQ+ Philanthropy: Giving with Pride and Purpose
LGBTQ+ philanthropy is a powerful tool for creating a more inclusive society and supporting the LGBTQ+ communityInclusive and supportive communities are built upon the principles of equality and respect for all individuals. As Pride Month begins, it is...
Post-Alumni Participation Rate Game: 3 Actions for Higher Education Annual Giving
The bombshell announcement last week by US News and World Report that annual alumni participation rate in giving (APR) would no longer be part of their annual college rankings starting in 2024 set annual giving offices abuzz and my phone on fire. We are...
Paddle Raise Tactics: Powerful Strategies to Maximize Donations
These effective, proven strategies will dramatically improve your paddle raise and help you raise more money than ever.We were recently joined by Samantha Swaim of Fundraising Event Consultant at Swaim Strategies, a longtime partner of Greater Giving, for a...
How to Make Your Event Signage Do Triple Duty
Dramatically improve your guest’s nonprofit fundraiser experience with these tips and best practices for Event Signage.One of the most important elements of the guest experience at a nonprofit fundraising event is a clear flow through your venue—and that flow...
Maximizing the Enrollment Impact of Your Media Spend Using Full-Funnel Attribution
According to a 2021 RNL survey of more than 100 graduate marketing leaders, between 2019 and 2021 the average digital marketing spend doubled. This reality was not surprising. Given the expected and continuing shortfalls in traditional undergraduate enrollment,...
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